The brand concept is simple, modern, stylish, and long-lasting. The brand concept color is deep navy.
Our company was founded in 1918 by Ishihara Hanzaemon.
We would like to express our sincere gratitude to all of you for your hard work and support, which has enabled us to become a company that has been dedicated to bags since our founding for over 100 years.
Among them, HALF THE EMON is a brand that is the English translation of the founder's name, Hanzaemon.
As I explained at the beginning,
We value providing the joy of continued use, rather than just buying the product.
Using the bag technology we have built up over the past 100 years, we will develop innovative products that have never been seen before, and continue to create HALF THE EMON brand products for this HALF THE EMON e-commerce store and in the future.